CHALLENGE Get Land Florida offered a valuable option for those looking to purchase real estate, but a limited marketing reach and little brand awareness within their target market was throttling their results. SOLUTION Ironside utilized video to help explain their brand value to the target marketplace. Distributed through the Get Land Florida website and by an targeted campaign on Google's robust digital advertising network, these videos not only created brand awareness but helped get the sales team the leads they were looking for.

CHALLENGE Waterfront Properties needed a creative and engaging way to showcase their company culture to prospective employees. SOLUTION A long-form video with testimonials, broker interviews, and tons of gorgeous b-roll established Waterfront Properties as a leading and supportive brokerage.

CHALLENGE A small real estate brokerage, Villa Realty, wanted to gain more exposure within the Vero Beach luxury real estate market. SOLUTION Ironside implemented a full-scale marketing plan complete with video, digital banner, mail and social media advertising to a select target market of high-income clientele. A brand video featured on the Villa Realty website and social media pages allows clients to make a meaningful connection prior to face-to-face interaction.

CHALLENGE The winner of an Ironside sponsored contest, the American Cancer Society needed an impactful video that would share the value of their mission and encourage philanthropy. SOLUTION The first-hand story of local real estate agent and cancer survivor, Steve Rennick, is a powerful testament to the value the American Cancer Society provides to cancer patients and their families. Steve's story was shared at the annual American Cancer Society fundraising gala and helped to garner more than $120,000 in donations.